INFORM, a specialist in AI-based process optimization, provides a 2025 outlook on key AI trends that have the potential to significantly enhance companies’ competitiveness in the coming years. Embedding AI into business processes will become a critical success factor in areas such as decision-making, process automation, and customer interaction. In particular, developments in Decision Intelligence, semantic search, and Agentic AI open up new opportunities to significantly improve efficiency and flexibility in critical business processes.
“At INFORM, we are passionate about helping businesses harness the power of AI. As AI continues to evolve, we see a tremendous opportunity for companies to improve their competitiveness and achieve sustainable success. Our 2025 outlook highlights important trends that will shape the future of business and industries, including Decision Intelligence, Agentic AI, and Semantic Search. We are confident that our expertise in AI-powered process optimization, combined with these emerging advancements, will equip businesses with the tools they need to thrive in the years to come,” said Justin Newell, CEO of INFORM North America.
Here are some of the key AI trends from INFORM’s 2025 Outlook.
Embedding AI into Processes
According to INFORM, 2025 will be the year in which the targeted use of artificial intelligence to optimize business processes gains significant momentum. Recent studies by renowned analysts such as Gartner support this view. We are on the cusp of a transformation that goes far beyond the simple use of AI-powered chatbots in customer support. Companies will strategically integrate AI into mission-critical processes, such as logistics or manufacturing, to improve quality control and optimize workflows. This is where the true, yet untapped potential of business AI applications, lies. A key term here is Decision Intelligence. AI technologies for optimizing business processes enable faster, more accurate decision-making at the operational and tactical levels. These tools empower users to operate more cost-effectively, efficiently, and more effectively from a workforce management perspective.
Agentic AI: Autonomous AI Systems
Another promising innovation is the deployment of Agentic AI – advanced AI systems that act as “agents” capable of independently handling specific tasks, solving problems, or even pursuing goals. A key application area is automation, especially the coordination of different software systems or applications to manage complex processes. Research is underway to develop AI agents that can read user interfaces and autonomously control processes. This innovation enables an entirely new level of connectivity between systems and key business applications. Such agents could, for example, support managers in strategic issues by processing data, preparing decisions, or proposing strategic solutions to complex problems.
Semantic Search in Business Contexts
From traditional search result lists to direct, natural language responses – the way we search for information is fundamentally changing. This trend, already familiar to many in everyday life, will soon enter the business world. Search engines based on large language models no longer search for keywords but instead provide well-articulated answers within the semantic context of a query – as demonstrated by new AI-powered search engines like Perplexity.ai. Businesses will soon adapt to using AI-powered tools to search stored documents and databases quickly and accurately. In the near future, we can expect to see powerful enterprise search solutions that rely on semantic indexing of data and can be operated effortlessly via voice commands.
Natural Language Interfaces Set New Standards
Another exciting trend is the advancement of natural language interaction, led by technologies such as ChatGPT’s Advanced Voice Mode (AVM). Voice-based software control will fundamentally change how we interact with computers and machines. In the future, this innovation could become the standard method of operating mobile devices and desktops – even for the management of complex business software.
Outlook for 2025 and the Role of Businesses
AI technologies are becoming an integral part of software, potentially viewed as “Digitalization 2.0” – soon to be indispensable. After much-discussed applications in marketing, translation, and programming, AI is now making its mark in industry. It will increasingly automate the planning, control, and optimization of processes. As a result, AI solutions and vendors will continue to differentiate themselves through specific applications, adapting to the unique needs of different industries and roles. INFORM believes that the trends outlined will have a profound impact on all sectors of the economy. Companies that embrace these trends will boost efficiency and position themselves strategically for a digital future with a highly effective and engaged workforce. The emerging focus on specialized AI and agents, combined with new search technologies and natural language interfaces, offers immense potential.
About INFORM
INFORM develops software to optimize business processes using artificial intelligence (AI) and advanced mathematics of Operations Research. Founded in 1969 and headquartered in Aachen, Germany, the company promotes sustainable value creation in various industries through optimized decision-making. Its solutions are tailored to specific industry requirements and help over 1,000 current customers worldwide to operate more resiliently and sustainably with greater success. INFORM’s systems serve a range of industries including aviation, automotive, financial institutions, logistics, manufacturing, transportation, telecommunications, and wholesale. The company is committed to ethical AI practices, sustainable customer relations and is increasingly focusing on cloud-based solutions. www.inform-software.com