• Questra
    Questra needed to generate media coverage targeted to C-level executives of Fortune 1000 companies; and it needed a plan to keep their product in the forefront of their VARs’ and distributors’ activities. Ripple Effect devised two unique strategies to address these challenges....
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  • StreamServe
    With StreamServe’s competitor getting the jump in the U.S. market, StreamServe hired Ripple Effect. “As a European company trying to break into the U.S. market, we needed to find a firm that could produce an integrated communication’s roadmap for us that would ensure we would meet objectives,” said Hal Bennett, President of StreamServe Americas. “StreamServe demands accountability for all of our service providers and Ripple Effect Communications was the only firm willing to guarantee results. ...
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  • Information Management Research (IMR)
    . IMR needed a full scale strategic marketing communications roadmap, with detailed milestones including completion dates for a messaging workshop, a press release, collateral, a white paper, editorial coverage, a HIPAA-compliance Webinar and media/analyst tour. Ripple Effect was chosen as part of the company’s team (which included IMR executives, its advertising agency and its email marketing agency). Ripple Effect was chosen because of its reputation as one of the few agencies known for its strategy and road mapping of a company’s vision in the context of communications in the present as well as into the future....
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  • MarketOne International
    MarketOne International turned to Ripple Effect because it needed a team of experts to specifically help them with a branding campaign when they changed their name from Marketing Decisions, Inc. earlier in the year. They required senior-level counsel and involvement, including campaign planning, media strategy, corporate/brand positioning and the implementation of a PR matrix to measure the overall success of their objectives to increase visibility using marketing strategies....
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  • Globoforce
    Globoforce’s objective was to enter the U.S. market. Part of this initiative was to embark on a PR plan that would position Globoforce as a leader in the incentive industry. The Globoforce PR challenge was to get traction with editors of HR, incentive, marketing and sales publications in the U.S. ...
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