Michael Frank was previously Director of Investor Relations at FitzGerald Communications, one of the leading technology PR firms. As a director, he worked hand-in-hand with FitzGerald’s PR teams in providing strategy and execution for both publicly traded and pre-IPO technology companies. Michael handles all day-to-day IR account activity for Ripple Effect and is responsible for developing and executing financial communications strategies that enable publicly traded companies to achieve their business goals and lower their cost of capital. He has worked with both domestic and foreign companies in the finance, healthcare, Internet, manufacturing, media, real estate and technology industries that vary in size from pre-IPO micro-caps to Dow components. Michael is currently a member of the National Investor Relations Institute (NIRI) and the Association of Investment Management Research (AIMR) and has successfully completed the NASD Series 7, Series 63 and Series 31 licensing examinations. He is a frequent speaker at investor relations agencies on direct marketing of equity and debt.